Oscars 'most watched since 2005'
March 9, 2010 |17:09 | Awards | Celebrities | Gosspis By : Team X
Analysts Nielsen Company said 41.3 million viewers watched The Hurt Locker win six awards, including best film. It is up 14% on the 36.3 million viewers.
Who watched Slumdog Millionaire dominate last year's ceremony. Nielsen used digital video recording data for the first time this year, meaning anyone who recorded the Oscars to watch later was counted.
Ratings boost
The ratio of commercial hits to arthouse films in the Oscars race has long influenced the show's ratings success. An increase in the number of nominations for best picture this year - which included more mainstream films like Up and Avatar - is likely to have given the ceremony a boost.
The 80th Academy Awards in 2008, which was dominated by European stars and films that played poorly at box offices, entered record books as the least-watched Oscars show of all time. Just 32 million US viewers watched the ceremony at which grim crime thriller No Country for Old Men was the big winner.
The most-watched ceremony broadcast was in 1998, when 55 million Americans saw Titanic win a record-tying 11 awards. Last month, 106.5 million viewers tuned in to see the Superbowl, surpassing the 1983 record set by the finale of the comedy M*A*S*H to rank as the most-watched US broadcast of all time.
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